The biggest exporters of wines to China are France, Chile and the Aussies
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With professional shots of the products and brands, they have earned a good name and respect in the wine market. source A guide opens a heavy wooden door and leads visitors to a cellar of the Bordeaux castle. Throughout the vast network of underground rooms and corridors, thousands of bottles age for decades in the cold darkness. Today, many of the tourists who visit this French wine region are Chinese. Retired couple Wang Jiawei and Cao Juanjuan visit Europe for the first time. They travel to London and Paris, but they say that Bordeaux is also a must. "We enjoy drinking wine," they say. "And for us, the Chinese, Bordeaux is wine, and everyone who likes wine wants to come to Bordeaux to experience the long history of wine and see how it is made." Chinese wine consumption has increased dramatically in the last 10 years. source : https://beijingismyhome.wordpress.com/2017/10/22/2017-china-imported-474-million-liters-of-wine/
This is having a profound effect on the wine-producing regions of the world such as Bordeaux. But some Chinese are interested in something more than tourism in the region. Daniel Li is the real estate manager of a Chinese industrialist who bought two Bordeaux chateaux five years ago. We are in the huge Chateau Bel Air, about 45 minutes outside of Bordeaux, in the rolling landscape covered with vines. Li said that his boss was already importing wine from Bordeaux and he loved to drink it. Then I wanted to know exactly how to do it. Chateau Bel Air produces around 230,000 bottles of wine each year. According to Li, they have kept all the original French workers and continue to make the wine in the same way.
The only thing that has changed, he says, is the marketing and export strategy, which is now oriented towards China.
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